Copilot ads, measured from day one
We run your Copilot campaigns end to end: audience research, creative tests, conversion tracking and reports you can act on.
- Ad spend is billed separately from our fee
- Conversion tracking set up before launch
- Plans from $349 per month
Teams that need measurable enquiries
Service firms
Consultations, quotes and booked calls that need the enquiry tracked.
Product brands
New offers that need quick feedback on which message converts.
Growing teams
Teams already reporting on SEO or PPC who want Copilot in the same view.
Four steps, in this order
Goals first
We agree the conversions that count and set up tracking before any spend.
Research
We find the topics and questions where your buyers look for answers in Copilot.
Launch and test
Campaigns and creative variations go live, and the weak ones are paused early.
Report and adjust
Reports arrive on your plan’s schedule, with the next changes stated.
What you get
Everything a campaign needs
Audience research
Basic on Starter, advanced on Growth and Premium.
Creative testing
From 2 variations on Starter up to 10 on Premium.
Conversion tracking
Basic or advanced setup, confirmed before launch.
Landing page advice
Recommendations on every plan.
Ad spend is separate. The plan fee covers our work. The budget you set for ads is paid to the platform directly.
Plans
Choose by how many campaigns you run
1 campaign
- Basic audience research
- 2 creative variations
- Basic conversion tracking
- Weekly optimisation
- Monthly reporting
Up to 3 campaigns
- Advanced audience research
- 5 creative variations
- Advanced conversion tracking
- 2× weekly optimisation
- Biweekly reporting and account manager
Up to 6 campaigns
- Advanced audience research
- 10 creative variations
- Advanced conversion tracking
- 3× weekly optimisation
- Weekly reporting and account manager
Reporting
What every report covers
Spend and results
What was spent per campaign, and the conversions it produced.
Creative winners
Which variations to scale and which to pause, with the reason.
Next changes
The adjustments planned before the next report, stated clearly.
FAQ
Common questions
Is ad spend included in the monthly fee?
No. The monthly management fee covers our campaign setup, copy testing, tracking and ongoing optimisation. Your ad spend is billed separately and paid directly to Microsoft Advertising.
Can you guarantee results?
No. We cannot guarantee specific results or conversions. We set up accurate conversion tracking, test multiple ad variations, and provide transparent reports on what your spend returned.
Can I run Copilot ads alongside ChatGPT ads?
Yes. Each AI platform runs as its own focused campaign, and our reporting covers both in one unified dashboard so performance comparisons stay simple.
Where do Microsoft Copilot ads appear?
Ads appear across Microsoft Copilot touchpoints, including Bing Chat, Windows Copilot integration, Microsoft Edge browser conversational answers, and related Microsoft Advertising network placements.
How does Copilot advertising differ from traditional Bing or Google Search ads?
Traditional search ads target static search query results pages. Copilot ads appear contextually within interactive AI conversations and chat responses as users ask multi-step questions and evaluate solutions.
What do you need to start a Copilot ad campaign?
We need your offer details, target audience criteria, destination landing pages, conversion actions that count, and your approved monthly ad budget.
How much ad spend budget do I need to start?
Our management plans start from $349 per month. For media spend, we typically recommend a minimum ad budget of $500 to $1,000 per month to ensure sufficient data for creative testing and audience refinement.
How do you track conversions and leads from Copilot ads?
We configure conversion tracking using Microsoft Advertising UET tags, Google Analytics 4, and custom UTM parameters on your landing pages to track form enquiries, calls, quotes, and booked meetings.
How quickly can our Copilot campaigns go live?
Once we receive your offer details, approved ad budget, and account access, initial campaigns and creative variations are built, reviewed, and launched within 3 to 5 business days.
Are there long-term contracts?
No. Our management services run month-to-month. You can adjust your plan tier, scale your ad budget, or cancel at any time with no long-term commitment.
Ready to test Copilot ads properly?
Request a free review. We look at your offer, tracking and landing pages, then recommend the right plan.
